57% of Small Businesses in Canada Use Social Media

By nsndm001 | Feb 16, 2014

In case you were wondering if using social media to market businesses was just a passing fad, check out this report from BMO Financial Group: The majority of small business owners (57 per cent) use social media – up from 40 per cent in 2012 Half of all businesses (46 per cent) use social media…

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How to Use Hashtags

By nsndm001 | Jan 26, 2014

Hashtags (those hyperlinks symbolized with a “#”) pop up all over the place in social media, but are most common on Twitter and Instagram. They are used to organize conversations; when you click on them, you’ll see recent posts carrying the same hashtag, so that you can eavesdrop on or take part in a live…

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Who Should Blog for Business?

By nsndm001 | Jan 19, 2014

In ancient times (during the dark ages before blogging and social media were mainstream) business owners attracted customers with, “this is what I have to sell.” In modern times, business owners attract customers with, “this is what I have to teach.” So you should blog if: you’re an entrepreneur and you’re not living in the…

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How Often Should You Blog?

By nsndm001 | Jan 12, 2014

If you Google  “how often should I post on my blog?”, you’re going to get a ton of conflicting theories and no real answer. Go ahead and check, I’ll wait. … While there is no definitive answer when it comes to business blogging, here are some thoughts you can keep in mind when deciding how…

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Mind-Blowing Statistics to Get You Business Blogging!

By nsndm001 | Jan 5, 2014

Need a kick in the pants to get started on that business blog? Here are some pants-kicking statistics to get you moving! Companies that blog have 55% more website visitors (HubSpot) B2C companies that blog get 88% more leads per month than companies that don’t (HubSpot) B2B companies that blog get 67% more leads per…

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Blog Got You Bogged Down? 5 Reasons to Hire a Ghost Writer

By nsndm001 | Dec 29, 2013

Many small business owners agree that blogging is great for business. After all, a well-written, properly targeted blog can: be launched and maintained for little to no expense be used to position yourself as a credible expert in your industry attract and convert new leads attract the attention of referral partners keep clients and prospects…

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Social Media Survival Tips for the Holidays!

By nsndm001 | Dec 22, 2013

We are fast approaching the holiday season and while your thoughts may be slipping from running a small business to last minute shopping and how to ambush that special someone under the mistletoe, let’s please keep a few social media parameters in check: 1) DON’T make it easy for thieves to rob you – If…

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HACKED!? What To Do If Your Twitter Gets Compromised

By nsndm001 | Dec 15, 2013

Has this ever happened to you? You innocently log onto Twitter and suddenly you notice several spammy tweets that you don’t remember posting. You’ve also apparently sent out direct messages to all your followers leading them on with suspicious links. Or you’re suddenly following some questionable tweeters. How puzzling. You feel like that guy in…

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Social Media and the "Popularity Myth"

By nsndm001 | Dec 8, 2013

One of the most popular burning questions I get from new social media clients is:  “Can you get me more followers?” The answer, of course, is “yes” but it comes with a “but.” Specifically: “Yes, I can get you more followers, but you don’t want more followers. What you want is more of the right…

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