4 Super Easy Ways to Kickstart Your Small Business Marketing

By nsndm001 | Aug 27, 2014

If you’re thinking of rejuvenating your small business marketing efforts, here are some ideas that will help kickstart things: get to some networking events and grow your referral marketing team brush up on social media and improve your online presence and engagement launch (or re-launch) a blog that will help position you as an expert…

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How to Blog More Efficiently

By nsndm001 | Aug 5, 2014

While maintaining a blog for your small business reaps tons of rewards, I’m not going to lie – blogging with consistency can feel like a monumental task at times. After all, we’re small business owners, we have a lot going on. So how do we manage this massive task week after week, when inspiration, creativity,…

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Has CASL Killed Your Email Marketing List?

By nsndm001 | Jul 13, 2014

Now that Canada’s Anti-Spam Legislation (CASL) has been unleashed, I have had several small business owners and email marketers asking me if the email lists they’ve been nurturing over the past few years are now considered illegal because they haven’t received what CASL considers to be Express Consent. Express Consent is defined by the Government…

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How To Grow Your Email List Using Facebook

By nsndm001 | Jun 13, 2014

Are you a small business owner? Do you send email newsletters as part of your marketing strategy? Do you use Constant Contact to manage your email list and publish your e-newletter? Are you also on Facebook? If you answered yes to all of the above… you’re amazing. Did you also know that you can combine…

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Size Matters: Updated Social Media Image Specs

By nsndm001 | Jun 1, 2014

Heads up! Facebook is rolling out a new look this month. If your business is on Facebook, you’ll want to make sure your images (profile, cover, previews, app icons, etc.) meet the right specifications so that they look their best. It’s a little thing, but it goes a long way in giving your business a…

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Reluctant Blogger, What's Holding You Back?

By nsndm001 | May 20, 2014

When I was six, I was introduced to the deep end of a swimming pool. As I stood there by the edge of the pool for what seemed like a REALLY long time, I must have imagined every possible thing that could have gone horribly wrong by jumping in. Eventually, someone pushed me in and…

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Email Marketing and Spam Laws in Canada

By nsndm001 | May 4, 2014

This post is about two of my favorite things: spam and the law. Haha! Ok, but seriously now… Small business owners who use email as a marketing tool will want to pay close attention to Canada’s Anti-Spam legislation, the majority of which comes into force on July 1, 2014. Now I’m no lawyer (and we…

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How to Get More Reach With Your Facebook Event

By nsndm001 | Apr 13, 2014

Using social media to promote your small business’s event? Creating a Facebook Event for your launch party, workshop, seminar, bootcamp, activity, book-signing, class, screening, networking event, performance, or what-have-you is a great way to spread the word and get people out. So here area few pointers to help you get more reach out of your…

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