Posts Tagged ‘social media for business’
[VIDEO] Don’t Launch Your Business On Social Media Without Doing This First
It’s always exciting to meet someone who’s finally ready and excited to launch their business on social media. And, I don’t want to squash that excitement, but I always have to say, “Okay, but wait, before we do anything, what audience do you want to reach? Who is your target market? Who is your target…
Read MoreHow To Hack The Instagram Algorithm
It’s happened to all of us. It’s happened to me. I’ll never forget the first time. I woke up one morning, and it was like every other morning. Alarm. Bathroom. Coffee. Instagram. By this time of day, I’d normally be closing in on around 100+ likes on my latest Instagram post. Instagram symbolizes likes with…
Read MoreHow to Use Hashtags in Instagram
These days, more and more entrepreneurs are using Instagram to market their businesses. And with good reason. With 500 million monthly active users, the rise of Instagram is undeniable. More importantly, engagement on Instagram is better than engagement on Facebook and Twitter combined. What does this mean for business owners? It means that even if…
Read More5 Social Media Marketing Myths BUSTED
When it comes to social media marketing, every entrepreneur has their own theories. Some of these theories are just pure fiction. I feel that most misconceptions about social media marketing come from business owners who are just looking for an excuse to not engage in social media, for whatever reasons they might have: they might…
Read MoreFace-Melting Twitter Statistics You Need to Think About
Many entrepreneurs who use social media to promote their businesses are quick to dismiss Twitter. I think it’s because Twitter has a funny name. And it can be a little cutesy-pie: what with its blue bird logo, mystifying lingo, and 140-character limit. But on a more practical level, Twitter does have a reputation of being…
Read More3 Ways Entrepreneurs Needlessly Freak Out Over Social Media
If you’re an entrepreneur and feeling somewhat overwhelmed by the idea of using social media to market your business, you may just be putting too much pressure on yourself. So breathe a sigh of relief and ask yourself if you’re spinning your wheels with one of these common social media mistakes: 1) Trying to do…
Read MoreWhat's the Point of Twitter? 5 Reasons Why You Should Tweet for Business
I’m always knocked off my feet when a small business owner asks me, “What’s the point of Twitter?” What’s even crazier is how often I get asked this. Maybe I take it a bit too personally because Twitter is my absolute favourite social media outlet: I love how it’s concise and simple and to the…
Read MoreHow to Create a Twitter List and Get Your Life Back
If you’ve been on Twitter for a while, you may be following a LOT of people, so much so that it seems like you can’t keep up with the constant influx of tweets filling up your feed. You may feel that you’re not finding the right tweets at the right time. Your tweet feed has…
Read More4 (Stupid) Reasons Businesses Don't Engage in Social Media
As a social media trainer, I get to listen to a lot of excuses! It seems that a lot of business owners want to explore Facebook, Twitter, YouTube, blogging and other social media avenues to promote their businesses, but they find ways to talk themselves out of it. Behold… 4 reasons why business owners don’t…
Read More3 Paths to Good Twitter Karma
Twitter Karma: If you do nice things for people on Twitter, nice things will happen to you. You give a little, you get a little. So here are 3 easy, nice things you can do for others on Twitter that will not only make you feel good (unless you’re a jerk), but will also likely…
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