Social Media Marketing

How To Get Better At Blogging

Your business blog is at the heart of your social media strategy.   So, it helps your business if you’re a good writer.   No pressure.   Writing is a skill that needs to be cultivated and nurtured. So, don’t feel bad if you find blogging to be difficult.   Writing is hard.   If…

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How To Manage More Than 5 Instagram Accounts

One of my favorite first world problems has to be managing multiple Instagram accounts.   And yet, I know I’m not the only one who has to deal with this challenge, because this is the world we live in nowadays.   There are many valid reasons for you to have more than one Instagram account.…

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4 Instagram Hacks For Strategic Business Owners

  Remember when Instagram first started out? It was a fun little app where you could add funky filters to your personal digital photographs and make them look super artsy (maybe even pseudo professional), and then share those pictures with your friends and the rest of the world. Fast forward a couple of years, and…

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FREE CHAPTER! – DIY Social Media

Hey Entrepreneur, Not all business owners are in a position where they can invest in an agency who can manage their social media for them. At the same time, it’s frustrating because you feel lost as to how to manage your company’s social media on your own. What’s a busy business owner supposed to do? You…

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How To Beat Writer’s Block And Be A Better Blogger

As a business owner, you may or may not think of yourself as a writer. Nowadays, however, since social media and content marketing are so relevant to the survival of any business, you’ve surely noticed just how important it is to become good (if not great) at writing. You need to be able to write…

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3 Mistakes Tech Bloggers Make On Social Media

So, you’ve developed an app or created a piece of technology that is going to improve life as we know it.   Congratulations!   One great way to make yourself known as a credible resource in the tech world, and build an audience that is interested in the types of products or services you offer,…

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Are You Posting Too Often On Social Media?

Everyone’s a critic.   Has this ever happened to you?   You finally get a social media strategy together for your company.   You do the hard work and create content designed to engage a specific audience.   You create a social media calendar and stick to it.   You execute, and publish original content…

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How To Leverage Testimonials And Reviews On Social Media

  A great review or testimonial goes a long way when you are trying to close business.   Your potential customer will want to make sure they are making the right decision by closing a deal with you, or making a purchase, so they will instinctively look for testimonials or reviews from your previous buyers.…

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3 Ways To Improve The ROI Of Your Social Media Videos

Sharing video content is a great way to improve your social media presence.   Video has proven over and over again to be more engaging and to convert better than text or picture content.   Videos attract larger audiences than other media.   Insivia reports that 59% of executives agree that if both text and…

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