Social Media Marketing
Do You Rely On Social Media TOO MUCH?
Not Enough Followers? Stop Stressing and Look At It This Way
Are you stressed because you don’t have enough followers on social media?
Measure success the right way and focus on quality over quantity.
Read MoreHow to Make a Promo Video Without Sounding Promotional
How many times have you watched a promotional video on social media, and you just could not make it to the end? A lot of corporate videos are hard to watch. Especially when they go something like this: “Hello! I’m a very important entrepreneur and influencer. I reached my outlandish goals and so can you.…
Read MoreAdvice for Business Owners Who Hate Making Videos
Are you on social media, promoting your company and trying to take yourself out of the equation? Don’t hide behind your brand. You ARE the brand. People want to do business with a person at the end of the day, so don’t take the social out of social media.
Read MoreSocial Media Not Working? Maybe It’s Not What You Think.
Sometimes, you can do all the right things, and still not see results. Or, so it seems. As a business owner, this can be incredibly frustrating. You could be blogging regularly, shooting reels for Instagram, creating podcasts, DOING EVERYTHING you can think of and still… crickets. The comments, shares, and likes should be flooding in…
Read More3 Reasons Businesses Should Invest More in Social Media During the COVID Pandemic
If you feel like you’re ready, here are 3 reasons why you should invest more into social media during the coronavirus pandemic.
Read MoreWhy Creativity Is More Important Than Productivity During A Pandemic
So… we’re in the middle of a pandemic. The Coronavirus has most of the free world under some form of quarantine or lockdown. How are you holding up, business owners? These are unprecedented times. And our businesses are being affected in unprecedented ways. It feels like half the Internet experts are telling entrepreneurs that this…
Read More5 Email Marketing FAQs (Answered!)
Here are 5 of the most popular questions I get from clients when they are trying to figure out a basic email marketing strategy
Read More3 Ways To Stop Overthinking Your Social Media
Are you an overthinker? We normally associate entrepreneurship with doers, but at the same time, it’s not uncommon for entrepreneurs to be overthinkers. After all, people who run their own businesses tend to have high standards – they are often perfectionists. And, they have to be. After all, when you are running a company, there…
Read MoreWhy No One Cares About Your “About Us” Post
About Us blog posts and videos are often a hard sell. This is because people have a low attention span on social media, and are unlikely to want to spend time learning about you and your business, even though they might benefit tremendously. You can make a more appealing About Us or About Me post by making your post about them – your target audience. Set out to solve the problems and frustrations they face instead of making it all about you. Add credibility by including testimonials and reviews from reputable parties. And, be sure to drop your About Us or About me post only AFTER you’ve provided tons of valuable advice and established rapport and trust.
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