Posts Tagged ‘Facebook’
4 Tips for Fitness Professionals Using Social Media
Lately, I’ve been observing several clever fitness professionals (personal trainers, yoga teachers, dance instructors, etc.) leveraging Facebook, Twitter, YouTube and other social media to position themselves as experts. Here are a couple of tips for these pros who dedicate their lives to keeping the rest of us looking and feeling good… 1) Know Your Target…
Read More5 Tips for Health and Wellness Professionals Using Social Media
We’re in an age where the general public is hungry for free health advice. So it’s no surprise I’m seeing an increasing number of health and wellness professionals interested in stepping up their social media presences. After all, social media offers a grand opportunity for health pros (such as chiropractors, naturopaths, physiotherapists, psychotherapists, nutritionists, skincare…
Read MoreFacebook Adopts Hashtags
Love them or hate them, Hashtags aren’t disappearing anytime soon. Hashtags continue to prevail on Twitter and Instagram, and as of this week, you’ll now also find them on… Facebook! So now when you use a Hashtag (#) on Facebook, you’ll create a clickable link which will take your readers to a list of relevant…
Read MoreHow to Get More Reach on Facebook
Those of you with Facebook pages may have noticed that when you are logged in, Facebook will indicate your “organic reach” under each of your posts: it will say something like “101 people saw this post.” According to Facebook, Organic Reach is the number of unique people, fans or non-fans, who saw any content about…
Read More4 Ways Business Owners Can Get More Out of LinkedIn
This week’s question comes from clinic-owner, chiropractor, and blogger extraordinaire Dr. James Fung of Ask Dr. James fame: “How do I get more out of LinkedIn? I get many invitations to connect, and I often accept, but now what do I do?” LinkedIn was created primarily to serve as an online resume service, for people…
Read MoreNeed Blog Ideas? Ask Your Followers!
It’s happened to all of us: we want to blog often but there are times when we get stuck for fresh ideas. There may be days when you say to yourself, “I have already written about everything.” Well, I’m here to tell you that even though it may sometimes seem that way, it’s very unlikely…
Read More5 Marketing Video Mistakes [audio clips]
I recently spoke at a networking event about Marketing Video Mistakes… listen to audio clips by clicking on the links below! Marketing Video Mistake #1 Marketing Video Mistake #2 You’ve made the decision to create a marketing video… that’s a smart move! But here are 5 common mistakes you’ll want to avoid: 1. Your video…
Read MoreAre your social media links going where you think they're going?
Have you ever clicked on a business’s “Follow Me on Facebook!” link, only to be taken to your own Facebook account? Or to Facebook’s homepage? Or to something even more confusing? How does this happen? In many cases, the person who created the link was logged into their own Facebook account at the time, so…
Read MoreNo time for Social Media? Try HootSuite!
Using Twitter, Facebook and other social media for business is smart, but it does take time and commitment. Ideally, you’re logging into your accounts, posting, monitoring and engaging every day. As business owners, we don’t always have the time, even if it can only require a few minutes a day. There’s just gotta be an…
Read More3 Ways to Get More Video Views
Marketing your product or service with a web video is a cost-effective way to get your message out there. That is, if you can get people to watch your video. Here are three ways to get your video more views: 1. Support your video with a social media push Don’t just assume your video is…
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