How To Use Video On Social Media

As a business owner, you may have noticed a trend among your fellow entrepreneurs. It appears that lately, everyone and their mama is making videos to promote their businesses online. You are not imagining things. In fact, according to Outbrain, 87% of online marketers are using video content to promote products and services. There are…

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Instagram Embraces Video

Sharing video content just got a whole lot easier! Last Thursday, the photo-sharing social media platform Instagram added a video feature. Here’s the promo video from Instagram’s blog: [vimeo http://www.vimeo.com/68765934 w=400&h=300] Instagram will now let you capture up to 15 seconds of video at a time, choose from 13 filters (after all, what would Instagram…

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3 Reasons To Make A "How To" Video

Not only is the ‘how to’ video category the fastest growing category on YouTube (according to Jeff Bullas’ excellent blog), “how to” videos are great for business.  Here are 3 reasons why your business website will benefit by having a “how to” video: 1. Position Yourself As an Expert – It’s one thing to know…

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3 Ways to Get More Video Views

Marketing your product or service with a web video is a cost-effective way to get your message out there. That is, if you can get people to watch your video. Here are three ways to get your video more views: 1. Support your video with a social media push Don’t just assume your video is…

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4 Ways to Use Video to Promote Your Event

If part of your business entails planning events (networking soirees, launches, seminars, performances, unveilings, drum circles, quilting bees, you name it), consider hiring a professional crew to capture your next event on video. A well-crafted video will not only make viewers realize you planned an excellent event, but more importantly, it will make them want…

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Difficulty Uploading to YouTube? Here's a Troubleshooting List

YouTube has certainly made it easy for you to share video content with the rest of the world, but you may encounter technical difficulties while uploading your videos once in a while. Hey, we all do. Here’s a quick and handy troubleshoot list if you get stuck: Is your file too large? Even if it…

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