"No School Like Old School" Social Media Marketing

As entrepreneurs, it’s important that we keep up with marketing trends in social media. But it’s also important to remember, particularly if you’re old enough to remember owning a phone that doesn’t take pictures, that when it comes to social media marketing, there’s no school like the old school. If you’re an old school entrepreneur,…

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FAV 5! Wisdom To Get You Through The Week (Oct 25, 2015 edition)

Welcome to our Fav 5, recommended wisdom to help you obliterate your entrepreneural goals! In this post, Jenn Sutherland-Miller explains why the rules of work-life balance don’t apply to all of us, Gary Vaynerchuk enlightens the over-40 crowd on why it’s not too late for them to build their dream businesses, Dale Partridge makes you…

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Why Introverted Entrepreneurs Are Great At Social Media

If you’re an introverted entrepreneur, you may sometimes feel like a misfit in the world of business. Especially since the usual roles that an entrepreneur plays day-to-day (marketer, salesperson, leader, networker) tend to be more commonly attributed to extroverts, not so much introverts. After all, extroverts tend to be more outgoing, outspoken, demonstrative and expressive.…

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FAV 5! Wisdom To Get You Through The Week

Welcome to our Fav 5, recommended wisdom to help you crush your entrepreneural goals! In this post, the elusive artist behind Calvin and Hobbes sheds light on the elusive topic of creativity, Jeff Bullas explains why we need to blog first thing in the morning, Dr. Isaiah Hankel sheds light on why you’re not  getting…

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Favorite Five – Recommended Wisdom To Get You Through The Week

So this is exciting… I’m starting a new feature on my blog! It’s called “Favorite Five – Recommended Wisdom to Get You Through the Week.” I’m going to share new articles, videos, memes, etc. from content creators I believe have something of value to offer the entrepreneurs, marketers, bloggers, learners and renegades that typically follow…

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Why Entrepreneurs Need YouTube

If you’re an entrepreneur and wondering if you should use YouTube to market your business, consider these facts: YouTube will make it easier for potential clients to find you YouTube is the world’s second largest search engine. And placing second isn’t bad considering it only falls behind Google. YouTube also happens to be owned by…

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How to Use Twitter Like an Entrepreneur

When it comes to Twitter, do your tweets soar like eagles or tank like turkeys? For all its simplicity, Twitter still seems to mystify a lot of entrepreneurs who want to use it to promote their businesses. So what separates the excellent tweets from the duds? Amazing content above anything else, but remember these guidelines…

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Protect the Cow: How to Give Great Content Without Giving It ALL Away

It’s no secret to small business owners that offering quality content on blogs, social media and via email is a reliable way to build a fan-base of clients and potential clients. And now that content is available everywhere, be it in the form of written articles, podcasts, videos, images etc., it’s become expected that you…

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How to Use LinkedIn Like an Entrepreneur

LinkedIn is like the designated driver of social media. As small business owners, we’re glad to have it, but… boring. The thing to remember about LinkedIn is that it was originally created for job-seekers, not entrepreneurs. So if you’ve experienced frustration promoting your small business on LinkedIn, try to be a bit forgiving. Should you…

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Does Your Social Media Strategy Need a Wake-Up Call?

Not sure if your small business’s social media campaign is hitting its mark? Consider giving your social media marketing strategy a wake-up call by asking a few simple questions: Do you have a goal? It all starts with a goal. What are you trying to gain with your company’s Facebook page or Twitter feed? Hint:…

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