Posts Tagged ‘entrepreneur’
Is Instagram the Next Big Marketing Thing?
If you’re a social media nerd, you’ve probably heard by now that Instagram has more monthly active users than Twitter. And if you’re a social media nerd, you also know this is pretty huge news. If you’re a small business owner, it might mean that it’s time to consider including Instagram in your social media…
Read MoreWhat's the Ideal Length for a Blog Post?
Small business blogs come in all shapes and sizes, which leaves many new bloggers wondering, “what is the ideal length for a blog post?” The answer… There is no ideal length. First and foremost, your post needs to be as long as it takes to get a compelling message across. That’s it. As long as…
Read More4 Realities of Small Business Blogging
If you maintain a blog for your small business, pat yourself on the back. After all, according to the fine researchers at HubSpot: Companies that blog have 55% more website visitors B2C companies that blog get 88% more leads per month than companies that don’t B2B companies that blog get 67% more leads per month…
Read MoreWhy Share Other People's Social Media Content?
As an entrepreneur using Facebook, Twitter and other social media for marketing purposes, your major concern should be coming up with awesome original content to share with your followers. But don’t forget about sharing other people’s content too. Sharing other people’s content is good for you, good for them, good for your followers, and just…
Read More3 Harsh Truths About Social Media Marketing
If you’re a small business owner getting ready to launch (or re-launch) a social media marketing campaign, get ready for a roller-coaster ride of emotions. At first you may think, “Hey, social media is free and easy, what could possibly go wrong?” And then reality sets in. Harsh, harsh reality. To avoid some heartache, be…
Read More4 Super Easy Ways to Kickstart Your Small Business Marketing
If you’re thinking of rejuvenating your small business marketing efforts, here are some ideas that will help kickstart things: get to some networking events and grow your referral marketing team brush up on social media and improve your online presence and engagement launch (or re-launch) a blog that will help position you as an expert…
Read MoreCreate an Unstoppable Email Marketing Super Team
Putting out an amazing email newsletter on a regular basis is a great way to market your small business, but for the entrepreneur with limited time and resources, it can feel like a heavy commitment. Let’s say you want to publish an email newsletter twice a month. That means every two weeks you need to:…
Read More7 Reasons Your Business Needs A Facebook Page (not a Profile)
If you’re thinking of using Facebook to promote your business, you should be thinking of setting up a Facebook Page, that operates separately from your personal Profile. Here are 7 reasons to create a Facebook Page for your business: 1) Because you have to. It’s a Facebook rule. You can’t blatantly use a Profile to…
Read MoreHow to Use Hashtags
Hashtags (those hyperlinks symbolized with a “#”) pop up all over the place in social media, but are most common on Twitter and Instagram. They are used to organize conversations; when you click on them, you’ll see recent posts carrying the same hashtag, so that you can eavesdrop on or take part in a live…
Read MoreHow to Launch Your New Blog When Money Is Tight
So you’ve decided to blog for your small business… Congratulations! Blogging is a killer way to engage potential clients and position yourself as an expert in your industry. But wait, you’re an entrepreneur, just starting out and you have limited resources. No worries, here are 4 tips to consider before launching your brilliant blog on…
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