Who Should Blog for Business?

In ancient times (during the dark ages before blogging and social media were mainstream) business owners attracted customers with, “this is what I have to sell.” In modern times, business owners attract customers with, “this is what I have to teach.” So you should blog if: you’re an entrepreneur and you’re not living in the…

Read More

How Often Should You Blog?

If you Google  “how often should I post on my blog?”, you’re going to get a ton of conflicting theories and no real answer. Go ahead and check, I’ll wait. … While there is no definitive answer when it comes to business blogging, here are some thoughts you can keep in mind when deciding how…

Read More

Blog Got You Bogged Down? 5 Reasons to Hire a Ghost Writer

Many small business owners agree that blogging is great for business. After all, a well-written, properly targeted blog can: be launched and maintained for little to no expense be used to position yourself as a credible expert in your industry attract and convert new leads attract the attention of referral partners keep clients and prospects…

Read More