How to Use Hashtags

Hashtags (those hyperlinks symbolized with a “#”) pop up all over the place in social media, but are most common on Twitter and Instagram. They are used to organize conversations; when you click on them, you’ll see recent posts carrying the same hashtag, so that you can eavesdrop on or take part in a live…

Read More

5 Tips for Health and Wellness Professionals Using Social Media

We’re in an age where the general public is hungry for free health advice. So it’s no surprise I’m seeing an increasing number of health and wellness professionals  interested in stepping up their social media presences. After all, social media offers a grand opportunity for health pros (such as chiropractors, naturopaths, physiotherapists, psychotherapists, nutritionists, skincare…

Read More

Facebook Adopts Hashtags

Love them or hate them, Hashtags aren’t disappearing anytime soon. Hashtags continue to prevail on Twitter and Instagram, and as of this week, you’ll now also find them on… Facebook! So now when you use a Hashtag (#) on Facebook, you’ll create a clickable link which will take your readers to a list of relevant…

Read More

4 Reasons to Use Neighbourhood Twitter Hashtags

If you’re an avid Twitter user, you’ve likely used hashtags. But have you ever done a quick search to see if your neighbourhood has a popular hashtag that might benefit you when you are tweeting about your business? For example in my area, some popular neighbourhood hashtags include: #JunctionTO #Roncesvalles #HighPark and #Toronto. Here are…

Read More

What's the point of Twitter #Hashtags?

I’ve noticed that many of my social media clients who are just starting out on Twitter are completely perplexed by hashtags: “What’s a hashtag and when do I use them?” Here’s a quick rundown: this is a hashtag symbol: “#” anyone can use the hashtag; all you have to do is type the “#” symbol…

Read More