Why Entrepreneurs Need YouTube

If you’re an entrepreneur and wondering if you should use YouTube to market your business, consider these facts: YouTube will make it easier for potential clients to find you YouTube is the world’s second largest search engine. And placing second isn’t bad considering it only falls behind Google. YouTube also happens to be owned by…

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How to Brand Your YouTube Channel

Lately, I’ve been helping some small businesses and organizations manage their YouTube channels. One thing that struck me was how many were not taking the time to customize the look of their channels to reflect their brand. Granted, YouTube does not give you a whole lot to work with, but branding is important if you…

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