Archive for July 2013
How to Brand Your YouTube Channel
Lately, I’ve been helping some small businesses and organizations manage their YouTube channels. One thing that struck me was how many were not taking the time to customize the look of their channels to reflect their brand. Granted, YouTube does not give you a whole lot to work with, but branding is important if you…
Read MoreHow to Create a Twitter List and Get Your Life Back
If you’ve been on Twitter for a while, you may be following a LOT of people, so much so that it seems like you can’t keep up with the constant influx of tweets filling up your feed. You may feel that you’re not finding the right tweets at the right time. Your tweet feed has…
Read More4 (Stupid) Reasons Businesses Don't Engage in Social Media
As a social media trainer, I get to listen to a lot of excuses! It seems that a lot of business owners want to explore Facebook, Twitter, YouTube, blogging and other social media avenues to promote their businesses, but they find ways to talk themselves out of it. Behold… 4 reasons why business owners don’t…
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