Email Marketing and Spam Laws in Canada

By nsndm001 | May 4, 2014

This post is about two of my favorite things: spam and the law. Haha! Ok, but seriously now… Small business owners who use email as a marketing tool will want to pay close attention to Canada’s Anti-Spam legislation, the majority of which comes into force on July 1, 2014. Now I’m no lawyer (and we…

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How to be Amazing at Email Marketing

By nsndm001 | April 8, 2014 |

In a world of Facebook, Twitter, and blogs, using email to market your small business may seem about as archaic as using a courier pigeon these days. But don’t underestimate the power of a really carefully thought out e-newsletter or email campaign. After all: there are always going to be those “old-school people” who prefer…

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